In an era where shopping behaviors are rapidly evolving, Shoppertainment has emerged as a pivotal strategy to connect brands with consumers. Particularly for Gen Z, who seek more than just buying products, they crave fun experiences that align with their lifestyle. TikTok has redefined online marketing by seamlessly merging entertainment and shopping, enabling brands to…
TikTok is not just a platform for entertaining videos; it has also become a critical channel for E-Commerce businesses to drive sales and expand their customer base. With its diverse advertising features, TikTok allows brands to effectively reach their target audiences, whether by increasing brand awareness, driving clicks, or converting sales. This makes TikTok Ads…
Content Marketing 101: How to Create Marketing Strategy in 2020? As Gary Vaynerchuk says, ‘Businesses need to start thinking like media houses.’ Well, given the fact that more people are coming online to do research before making a purchasing decision, the value of content creation and distribution is paramount. Your ability to create content…
Facebook Shops 2020: Everything You Need To Know With ‘Shops’, Facebook has finally jumped on the eCommerce bandwagon. Businesses have been doubling down on their online transition during the recent coronavirus pandemic. The pandemic, as we all know, has brought the world to a standstill making economies around the world go down the drain. People…
TikTok Ads New Digital Adverting Formats Are you looking to use TikTok ads in order to get online traction for your business? Well, you have landed just on the right page. In this post, we Are going to help you figure out how to use TikTok ads in 2020. You will learn how to create…
If you still have doubts about the importance of social in your online promotions, let’s take a look at a research from DI Marketing. Social networking ranks as the top activity of Thai smartphone users. It even outranks making calls with your phone by a healthy margin.
Video is one of the most sought after forms of content on the internet and for obvious reasons. When it comes to online marketing, video content holds an incontestable reputation as the most engaging way to connect with audiences and potential customers. Video content is a very powerful marketing tool that can be used to…
Social media has become a very formidable platform for building brand image and for engaging existing and potentials customers. With that being said, for you to cultivate mastery of the social media platform as a tool for creating heightened brand recognition engagement and reception, you must understand the interaction between consumers and marketing messages on…
LINE is the No 1 messenger in Thailand It would be a great tool to use in Marketing if that would be possible and until recently it wasn’t. But in 2015 LINE quietly released a business account feature for LINE. What they did is to separate the LINE business accounts feature out of the…